The Perfect Promotional Item?

  • Jul 12, 2021

 

Hi, folks, Steve Graff with Green Monkey Promotions here again to give you another promotional marketing tip. One of the most common questions I get from my clients are what are the newest, neatest, niftiest, cutest new promotional items to hit the market? They want to put their name on something that people are going to be wowed with. People are going to hold up and say, look, how nifty and cute is this? Now, my response is typically a bit more traditional. I'm kind of old school I guess. I'm a big fan of the typical, nice ceramic coffee mug. I know that sounds boring and it is kind of boring, but let's stop and think about it for a minute. There are currently over 450 million cups of coffee consumed in this country every single day. 63% of American adults drink coffee every day and most of them drink more than two cups in the morning. Now, what we're after here is getting your name, your logo on a nice business professional looking coffee mug that these customers and prospects of yours are going to pick up and sip every single day and see your logo. They're not going to read the logo, but it's going to be in their face and on their mind every single day so that you can gain that top-of-mind awareness with all of your prospects and clients without even trying. How many impressions are you going to get from a logo on a coffee mug versus a trivet or a widget or some little funny thing that they play with once and then put in their kitchen drawer? I'm a big fan of the ceramic coffee mug. I've got several options that I've brought out here to show. This is the artisan mug. It's a real nice 16 ounce. That's another issue. I'm a big fan of the larger mugs because I hate going back and forth to the coffee machine to refill. Here's a cork mug that's actually got a travel mug top that can carry this in their car. And you'll be good to go with that. The Standard Bistro mug, once again, a little bit larger than normal. There's lots and lots of options out there, thousands of mugs to choose from, and every one of them will accomplish the same thing. It will get your logo in front of your prospect every single day over and over and over. And that's what we really want to accomplish with promotional products in general. If you've got any questions, be sure to hit me up on my website Greenmonkeypromotions.com. You can find us on Facebook, you can find us on LinkedIn, and we will continue to post these promotional marketing tips. Now, I want you to go out there and have the best day ever.


  • Category: Business Advice
  • Tags: coffee mugs, promotional items, corporate apparel
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